THEORETICAL FRAMEWORK

THEORETICAL FRAMEWORK

Theoretical Framework 


This A Level Media Studies specification is based on the theoretical framework for analysing and creating media, which provides learners with the tools to develop a critical understanding and appreciation of the media.

The framework consists of four inter-related areas:

 media language: how the media through their forms, codes, conventions and techniques communicate meanings

 representation: how the media portray events, issues, individuals and social groups

 media industries: how the media industries' processes of production, distribution and circulation affect media forms and platforms

 audiences: how media forms target, reach and address audiences, how audiences interpret and respond to them, and how audiences become producers themselves